The Power of Influencing. Entrepreneur Basic 101.

The power of influencing is an art. Not every one has this ability to influence people but the good news is that you can learn this kind of art. Practice makes perfect.


From my opinions of views and my experience dealing with lots of company, influencing is to give others good benefit while on the other hand you encourage them to follow what you told. Both party has to be in win-win situations.


By the power of influencing, you can control and flourish your income. Who are the people that must have this skills? Founders, business owner, entrepreneur, salesman. If you are being in this kind of categories, this article is just for you.


Before you can influence, you must know your prospects. Know your enemy. Who are they, What they likes, family, their background, occupation, what they want.  WHY? You need to use this kind of information at the end of this chapter.


The power of influencing divided by 5 main categories. There are:-

  1. Persuading
  2. Convincing
  3. Negotiation
  4. Guarantee
  5. Proof

PERSUADE

What is persuade?
We define as to induce (someone) to do something through reasoning or argument OR
cause (someone) to believe something, especially after a sustained effort; convince OR
(of a situation or event) provide a sound reason for (someone) to do something.

Normally woman has this naturally ability to persuade people by their ways of body language, voice tone and seduction. This makes woman good in promoting products, services, sales and interactive display for ambassador.

Another persuade technique to use
90% of voice tonality and 10% knowledge. It involve full of emotion rather than giving knowledge, facts or information. Persuasion must be not in tense mood. Be happy and fun when persuade other people to buy products or to order someone.



NEGOTIATING

What happen when persuasion went wrong? Not every people able to persuade as they think it is a waste of time interacting with people. This is the wrong mentality that should be abide. When you use the power of influencing, you need to supply good and positive energy to the prospects or person that you deal with. The good energy can positive the prospect natural energy, By this induction, you can induce their energy and convert it to your energy and thus they can be your allies. Art of makes your allies be you.

Use negotiation when persuasion not working. Negotiation is technique number 2, Try give prospect good and bad situation when they dont want your products. This happen when prospect not clear about your products or services. They are in the midst of trying to understand your products. So the first 3 minutes is very crucial to give simple explanation. Make it simple. Use simple simple word.



CONVINCING

When your negotiation working, convince them. Give a very good benefit why they should buy your products or services. Give them the reason like between hell and heaven.

Tonality is very crucial at this moment. With tonality of convincing, you are 90% makes them to buy your offer. Human is emotional being. Play it with their emotion. Convincing them with hopes, dreams, fear and desire. Do not give facts when you convincing your prospect. You will literally kills them.


This is the state when prospect being 50%-50% to use their brain or emotion. Drag and pull them to use their emotion. Play their emotion with sadness, happiness, pity.


Open up their story of family. Try related it with their occupation. Use it to catalyze on what you offering so they know their belonging into the offer. Give the opportunity and give them a very good reason why your products or services if meant for them.

GUARANTEE

When your convincing is working, offer them guarantee. DO NOT OFFER PROMISE. OFFER GUARANTEE. Why? If you offer them promise, they will demand for the promise later by hook or by crook. But, if you offer them guarantee, whether will or not this products or services will work but it depend on their usage. Keep the blame on their not yours. Your job is to make them believe only, and nothing else.


Guarantee technique is the art of convincing but this skills will put your prospects to 100% believe in you. This will makes your deal easy to close later.


This is where people like Elon Musk, Jeff Bezos and others influencer made their deals and offer. While in this acts, you can present the testimonial and others social proof for a supporting documents.

Guarantee is the act that can shake the foundation of prospects in the first place and they will tell others word of mouth of your benefits. Now they replace their old believe to what your believe.

This is why guarantee is the most important aspect to secure their believe and trust.



PROOF

Without proof is just nothing to all your storytelling. Give them a proof that makes them securely 100% confirmation. The proof can be shown in any format so that they can see on their eyes.

Seeing is believing.

You can give your prospect a testimonial, video, pictures, downlines, affiliate and other tools that are presentable. When you are in this stage, you are 95% away from closing your deal.

When they confirm and ready, you can see their aura that asking "Give me your command". They will do what ever you asked for it.

When you already mastered the power of influencing, you can close deal with any people, any background to what any products or services you offer. This skills never taught in school. I learn this skills when I was in Multi-Level-Marketing. This skills is very beneficial for me until todays.

Nowadays, people convince people with copywriting,
Back then, people convince people with storytelling

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